April 29, 2008
Vacant Stores as Digital Signage
By Jason in Advertising,Digital Merchandising,Retail | 0 comments
MediaPost’s Marketing Daily has an article about how some advertisers are setting up digital signage networks in the windows of out-of-business vacant retail stores. I have no problem believing digital signage can be an effective tool in a window display (see my recent Harrods post). But most successful windows displays are designed to draw you [...]
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