Amazon has spend over $14M on new top level domain names from ICANN. What impact will these 1000 new gTLDs have on the e-commerce industry? Will consumers adopt them?Continue
GlobalShop, is February 29 – March 2 in Las Vegas. It’s a great event to catch up with colleagues in the industry and see the latest trends in Visual Merchandising, Store Design, and Store Fixtures.
This year, I’ll be giving a presentation about in-store customer experiences in the omni-channel world.
Hey, Who Moved The Front of My Store? Retailing in a cross-channel world.Continue
Louis C.K. was a guest on Late Night with Jimmy Fallon this week, talking about his new special new special, Live at the Beacon Theater, which he self-produced and new special, x through his own website for five bucks. When the interview turned into a clinic on e-commerce best practices: Impulse Price Louis CK told […]Continue
I’m currently on a 8 week road trip full of client and store visits. My schedule is pretty tight, but the trip does include three big industry events. Shop.Org, IBM Septermber has three big industry events: Shop.Org, IBM Smarter Commerce, and RIS Cross Channel Summit. If you’ll be attending, let’s meet up.Continue
Starbucks is unquestionably one of the most influential retailers on the planet. So what can we learn from the new e-commerce site at www.starbucksstore.com that Starbucks launched this month?Continue
Most e-commerce executives are focused on on-line sales, even though their actual contribution to the organization is far broader. In order to maximize the effectiveness of digital marketing, executives need to think about their roles differently.Continue
My team at CrossView is growing and we have openings for some great retail strategists. If you love shopper marketing and you think you have what it takes, I’d encourage you to submit your resume.Continue
I’ll be at the Digital Signage Expo in Las Vegas February 22-25, and the RetailConnections Business Executive Summit in Miami February 27th-March 1. If you’ll be attending either event be sure to catch my presentations and say hello.Continue
Major retailers are sharing some remarkable data about the cross-channel behavior of their shoppers: 45% of Home Depot customers, and 60% of Best Buy customers, visit the companies website before making a purchase in the store. How should that influence webstore executions?Continue
Todays shopper marketer needs to be a master of a wide variety of disciplines, and apply them across multiple touch points. Here are my 14 all time favorite shopper marketing books.Continue