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Retail, E-Commerce and Shopper Marketing
A comment on twitter caught my attention last week… Gap won't honor their Foursquare discount unless you get credit card. No asterisk or anything on special. Won't see me there for a while. I’ve …
Continue Reading about Will first generation customer experiences kill location based marketing? →
Wednesday, August 18, 2010 was a remarkable day in the evolution of Location Based Marketing. The day started with ShopKick, a well-funded start-up, launching an In-Store, Location-Based …
Continue Reading about What Shopper Marketers Need to Know about Location Based Marketing →
