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Retail, E-Commerce and Shopper Marketing
The Digital In-Store Marketing industry is confronted with a dizzying array of trade orgs, websites, and events to support. What’s a well intentioned marketer to do? An old boxing axiom starts …
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MediaPost's Marketing Daily has an article about how some advertisers are setting up digital signage networks in the windows of out-of-business vacant retail stores. I have no problem believing …
Adrain Cotterill who writes the excellent Daily Digital out of Home blog, sent me a heads-up this morning about a new window display being unveiled at Harrods. For US centric readers, Harrods is …
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In a world in which most of us are exposed to over 3000 advertisements today, and are enticed to read/listen/watch almost 300 of them, you have to take your shoes hat off to advertisers that can rise …
In my 2008 CES recap post, I mentioned that while Microsoft had some great demos, and did a terrific job of brainstorming customer experiences for a multi-touch interface, I didn't expect them to be …
Curbed LA: CurbedWire: Digital Billboard Sabotage on La Brea? It almost happened. A number of Clear Channel digital billboards in Los Angeles appeared to get hacked, in the first appearance of …
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